Adobe Content Authenticity
Build Trust in a Digital World
In today’s fast-moving digital world, anyone can manipulate images and media. Audiences are skeptical, and misinformation spreads fast.
Adobe Content Authenticity puts credibility back in creators’ hands. It allows you to attach verifiable metadata to your visuals so everyone can see who made them, how they were created, and where they came from.
Trusted content builds stronger relationships with customers, learners, and stakeholders, without slowing down your workflow.
Show Provenance, Instantly
Every creator and team can attach trusted metadata (author identity, editing history, and source details) directly to their visuals.
Educators, publishers, and creative teams can prove not just what the content is, but where it came from and how it evolved.
In an era of deepfakes and misinformation, this transparency builds credibility and audience trust.
How it works
1. Upload or create your image in the free Adobe Content Authenticity web app.
2. Add creator and optional organisational details to establish ownership and context.
3. Metadata travels with the file wherever it goes, so anyone can verify it with open tools.
Show the story behind your content and prove it’s authentic, in just a few clicks.
Verified provenance builds trust with audiences, partners, and regulators by making the origins of your content clear.
Why it matters
Ownership
Keep visibility over how your work is used and where it originates.
Trust
Strengthen credibility and fight misinformation with verifiable asset origins.
Transparency
Digital metadata acts as a seal of authenticity for your brand.
Simplicity
Quick, easy, and free – no technical expertise required.
Standards
Built on open frameworks for cross-industry verification.
Confidence
Protect reputations and give audiences assurance your content is real.
Make Your Content Count
Trust doesn’t happen by accident. Adobe Content Authenticity helps creators and organisations:
• Protect creative work
• Strengthen brand credibility
• Support responsible media practices
Add authenticity metadata in seconds and show your audience exactly where content comes from and how it evolves.
